Hi. I am Alex.
01.
About Me
I’m an Email Marketing & Operations Specialist with 5+ years of experience supporting high-volume email campaigns from initial request through deployment. My background includes email production, HTML development, QA, audience and data management, campaign scheduling, and stakeholder support.
I’ve also worked with campaign segmentation, SQL queries, and Excel reporting, giving me a strong mix of email expertise, operational experience, and data skills. My work supports accurate campaign execution, efficient workflows, reliable reporting, and on-time delivery across multiple projects.
02.
Recent projects
Email Campaign Operations Dashboard
I built an interactive Excel dashboard to analyze 800 email campaign requests and answer a key operational question: Where is workload concentrated, and what may be creating bottlenecks in the campaign workflow? I cleaned and organized the data, then used PivotTables, charts, and slicers to analyze request volume, status, rush requests, campaign types, and turnaround time. The dashboard provides a clear view of workload and helps identify trends that can support better planning and campaign operations
NVA Retirement Campaign
Email Production · Dotdigital · HTML/CSS
Built using Dotdigital’s drag-and-drop builder with custom HTML/CSS adjustments for layout and formatting.
Financial Wellness Campaign
Email Production · Dotdigital · HTML/CSS
Built using Dotdigital’s drag-and-drop builder, with HTML/CSS used for additional customization, formatting, and layout adjustments.
03.
SKILLS & EXPERTISE
Combining email marketing, campaign operations, technical execution, and data management to support accurate, efficient, and on-time campaign delivery.
1. Email Marketing & Operations
End-to-end campaign execution, scheduling, high-volume campaign management, A/B testing, and audience segmentation.
2. Email Development & QA
HTML/CSS, responsive email development, email testing, debugging, and quality assurance.
3. Data & Reporting
Excel, data cleaning, data validation, reporting, MySQL, SQL queries, and subscriber segmentation.
4. Platforms & Workflow
Dotdigital, Omeda, Taxi, Jira, Redmine, Dreamweaver, WordPress, workflow management, and SLA/deadline management.
04.
Professional Experience
Mittera
Email Marketing Specialist
2022 – Present
Manage high-volume email campaign requests from intake through deployment, including campaign builds, audience file preparation, QA, approvals, scheduling, and troubleshooting. Coordinate campaign requirements and deadlines to keep requests accurate and moving through production.
Access Intelligence
Email Marketing & Operations Specialist.
2021 – 2026
Supported email marketing production across multiple brands using Omeda, Taxi, HTML/CSS, and SQL. Built and tested campaigns, pulled and segmented subscriber audiences, and supported targeted deployments, A/B testing, and cross-marketing initiatives.
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Complex Rush Request
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Urgent Campaign Support
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Proactive Issue Detection
Let’s Connect
Interested in discussing email marketing, email operations, or campaign production opportunities? I’d be happy to connect